Case Study
Coast injury law firm
Coast Injury Law Firm, based in Los Angeles, is a boutique personal injury firm known for securing strong outcomes in auto accident, premises liability, and catastrophic injury cases. With a growing reputation and solid track record, they were ready to invest in a marketing system that would generate consistent case opportunities and streamline their operations.
the challenge
Before partnering with Club Creative, Coast Injury Law relied mostly on word-of-mouth referrals and had limited digital lead flow. Their website lacked structure, their SEO performance was weak, and they hadn’t yet tapped into paid advertising to reach prospective clients. They also needed a better way to manage leads and automate follow-up with potential cases.
They Needed
A high-Converting Facebook ads strategy
Streamlined lead intake and automation
Better SEO and organic visibility
A strategic partner to manage and align it all
A Modern, mobile-optimized website
Strategy & Execution
Over a 6-month engagement, Club Creative built a performance-driven marketing system—from ad campaigns and site optimization to CRM integration and user experience improvements.
Facebook Ads for Case Generation
We created and launched targeted Facebook campaigns designed to reach high-intent personal injury clients across Los Angeles.
Developed branded Static Graphics to run alongside the firm’s video creative
Created Facebook lead forms and high-converting landing pages
Focused campaigns on auto accident and injury-specific pain points
Estimated Reach & Results:
Over 300,000 impressions and dozens of leads generated
Fully mobile-responsive layout
$750,000+ case closed from one campaign-generated lead
Clearer calls to action and lead tracking
Consistent stream of qualified form submissions and inquiries
Website Redesign & Platform Migration
We migrated the site from WordPress to Squarespace for better performance and ease of management.
Improved speed and reduced bounce rates
SEO & Conversion Optimization
We rebuilt key service pages and implemented a targeted SEO strategy to boost rankings:
Metadata, keyword structure, and technical SEO improvements
New, conversion-optimized content for service and city pages
Landing page A/B testing for better engagement
CRM & Intake Integration with Lawmatics
To ensure a seamless intake experience and reduce manual follow-up, we:
Integrated Facebook lead forms and website submissions directly with Lawmatics
Set up automated follow-ups and email workflows
Enabled faster intake, better pipeline tracking, and improved response time
The result
$750,000+ settlement secured from a single campaign lead
Consistent inbound lead generation through paid and organic traffic
Improved search engine visibility for top injury-related keywords
Faster, more organized client intake through Lawmatics integration
A new website that loads faster, converts better, and reflects the firm’s professionalism
What Made This Project Stand Out
This wasn’t just about generating leads—it was about building a marketing and intake engine. From ad creative and SEO to CRM automation and site performance, Coast Injury Law gained a full marketing infrastructure designed for both growth and operational efficiency.
Want marketing that drives cases and simplifies your workflow?
Let’s build it together.